Keynote: If Relevance is the Future, What Do You Need to Do Today?

Keynote: If Relevance is the Future, What Do You Need to Do Today?

In this panel discussion, Coveo CMO Mark Floisand explores the new reality we all face to rethink our approach to the customer experience

About this course

It’s time to embrace the new reality in customer experience. Your customers are deciding their own digital journeys - engaging only with what’s relevant to them. Instead of trying to steer them through an idealized, predetermined customer path, how do you reimagine your strategy to empower them on their journey with the content that they will most likely need next?

In this panel discussion, Coveo CMO Mark Floisand will explore this new reality we all face to rethink our approach to the customer experience - and how AI provides the foundation for automating this at scale.

About this course

It’s time to embrace the new reality in customer experience. Your customers are deciding their own digital journeys - engaging only with what’s relevant to them. Instead of trying to steer them through an idealized, predetermined customer path, how do you reimagine your strategy to empower them on their journey with the content that they will most likely need next?

In this panel discussion, Coveo CMO Mark Floisand will explore this new reality we all face to rethink our approach to the customer experience - and how AI provides the foundation for automating this at scale.